The Roheim Story
Where Calm Meets Innovation
Our Name, Our Philosophy
Ro = Calm
In Danish, “ro” means calm. We believe that clarity emerges from calmness, not chaos. Our solutions are designed to bring tranquility to the often stressful world of business operations.
Heim = Home
“Heim” represents foundation and belonging. We create solutions that feel like home - natural, comfortable, and integral to your daily work life. A place where you feel supported and understood.
The Problem We Solve
Small and medium-sized businesses are overwhelmed by complexity, stress, and daily pain points. They need solutions that don't add to the noise, but instead bring clarity and calm.
That's why we created Roheim - to provide intelligent, calm, trustworthy AI-driven tools that integrate naturally into your workflow, removing friction and creating space for what truly matters.
Our Golden Circle
Why we exist, how we work, and what we deliver
WHY
We help small and medium-sized businesses remove pain points and create calm and surplus in a stressful everyday life.
HOW
The red thread in Roheim solutions is planning - direct help to remove everyday pain points.
We're community-driven, with consultative, low-pressure discovery, short pilots, and clear success metrics.
WHAT
Modern AI-driven SaaS solutions: SmartQuote, SmartCRM, SmartITO, SmartISMS, SmartManagement, and SmartFreight.
Our Mission
We make our customers' work life a little easier in a busy and stressful everyday life with intelligent solutions.
Our Vision
To be the primary go-to platform for SMEs to use professional planning tools within 5-10 years.
Our Core Values
The principles that guide everything we do
Calm
We bring clarity and peace to complex situations
Trustworthy
Our word is our bond, built on transparency and reliability
Professional
Serious engineering meets thoughtful design
Present
We are here when you need us, fully engaged and attentive
Humane
Technology should serve people, not the other way around
Our Culture: We Are One
Proximity · Innovative · Data-driven · Family-oriented · Performance-driven
Design and Development
“Solving your pain points so you can concentrate on the task”
Marketing and Media
“In a world where constant disturbance clutters the picture, we lead the way to the solution”
Sales and Innovation
“We are out there where Roheim meets you, together we make the change”
Our Internal Mottos
“If you can think it, we can make it”
“We don't stop until we're done”
Our Promise to You
These are the commitments we make to every customer, every day.
What We Start, We Finish
Our commitment to you is unwavering. We see every project through to completion.
You Have All Our Attention
You are the foundation of Roheim. Your success is our primary focus.
Clear Communication
We communicate precisely, in clear terms, with heart.
The Team in the Field Makes the Call
We empower those closest to the problem to make decisions and drive solutions.
“I am the connector in the company. I help the people closest to the problem to succeed by connecting them to the right people to fix it.”
- Kristina Sologub, CEO